Vevo Announces New DSCVR Set Designed to Elevate Artist Storytelling

New set transforms how emerging artists connect with fans

Vevo, the world’s leading music video network, today announced the launch of a new look and feel for its flagship emerging artist program, DSCVR. The new set expands creative possibilities for emerging artists through dynamic design elements, advanced lighting and a reimagined stage.

Vevo’s new DSCVR set was designed to be highly adaptable, serving as a canvas for artistic creative vision. Featuring state-of-the-art lighting technology, the set allows artists and their teams to shape the stage’s atmosphere and tone, transforming performances into a fully visually immersive experience that evolves in real time. All with tone and shapes that have been perfectly engineered for digital audiences, across all platforms. 

“This new set is all about expanding what’s possible for artists in our studio,” said JP Evangelista, EVP, Content, Programming & Marketing, Vevo. “It’s important to us to offer artists a future-forward environment that reflects the evolving ways they create and engage with audiences. This new set gives them the freedom to reimagine how their art is presented and experienced, enhancing the artist-to-fan connection more than ever.”

Built on the studio’s established soundstage, the set introduces enhanced acoustic and spatial design elements that make new soundscapes possible. This environment supports experimentation with depth, texture and sonic movement, enabling artists to deliver performances that feel richer, more dimensional and more expressive across screens and platforms. It also offers a more flexible approach to single artists or bands, with a larger performance area for standing, seating or more dynamic collaboration between an artist, their band or musicians.

“The DSCVR franchise is our first of hopefully many collaborations over the course of an artist career,” said Chris Pereira, Executive Producer, Vevo. “In building our new DSCVR set, our intention was to honor the artist's trust from the moment they walk into our LA or Brooklyn studio. We aimed to build a live room that feels grounded and real, a space that allows them to feel both comfortable and creatively inspired. Whether we are filming a 6-piece band or a solo interview, the goal is always the same: to provide a home where they can give a performance that is most representative of who they are as artists.”

The introduction of the new set reflects Vevo’s continued focus on artist-first creativity. By combining flexible design, a versatile layout and cutting-edge production capabilities, the set provides artists with new tools to authentically express themselves to fans in new and exciting ways. Designed to accommodate a wide range of creativity, the set is the result of Vevo’s ever-evolving production ecosystem, all while offering a distinctly new visual and sonic identity.